We were hoping to take it easy for a few days and recover, that was without the news that an entire feature from Fleet Ramblings has been copied and pasted into a private blog page. Not only that the owner of the blog page has made no attempt to recognise the source or seek permission. In fact visitors to this other site would be forgiven in thinking these were the original words of that author. Our request for the page to be removed has met with silence.
Copyright theft is one of the biggest challenges being faced by journalists. It is hard to police but Copyright Theft is a criminal offence.
Prospective Copyright Thieves should also be aware that our Blog page is based on our own views. These may cause concern and could result in us having legal contact from companies. In 40 years and more of journalism I have had my fair share of legal/solicitor's letters. It you copy one of our Blog Posts and pass it off as your own creation that you may well have to provide your own defence if there is an issue.
If there is any further repetition of this kind then we will have to seriously consider if we are prepared to carry on providing a free news and comment service.
To those guilty of Copyright Theft from this site - You have been warned!
OK, you will have seen the Stagecoach announcement on its new brand and identity.
OK, you will have your own views on the three brand concepts.
But what about the fourth concept, and the fifth and then the sixth?
Stagecoach East is describing the lives and brand application on its new electric Enviro 400City EV as being the 'City' livery. We assume this is the 'City - Cambridge 100% electric bus' livery and branding.
Then new have the same model of buses bring prepared for service in Manchester. These are being branded differently so new assume they will carry 'City - Manchester 100% electric bus' livery and branding.
Then we have the new vehicles - and repainted existing buses for Cambridgeshire Busway. We assume these will eventually carry a Cambridge Busway livery.
Is the new Stagecoach livery scheme based on guidelines rather than instructio9ns?
It has now been almost two weeks since Stagecoach unveiled its new image. Since then there have been numerous comments and opinions and we have frequently been asked for our views.
We shared our initial thoughts with a few close contacts, but took the decision to spend time considering the new look before we made any public comments.
We must add full marks to Stagecoach who kept the final designs ‘under wraps’ up until a few days before it was publicly announced and then only senior management had been briefed. Around 24 hours before the public announcement staff were updated on the plans through a special booklet which also contained a pin badge and lanyard.
The company logo includes a clearer, in our opinion, typeface and a redesigned logo using new colours but which is an evolution of the previous ‘beachball’ logo.
The designs for the vehicles were not what we were expecting. Trial livery applications on withdrawn vehicles at Chesterfield last year used solid red, purple and green colours. Indeed the appearance of some new vehicles in November/December last year in the all over green scheme gave the strongest hint that they were in an unbranded version of the new livery.
Thinks must have moved quickly, no double in part due to the departure of Paul Bunting from the Business. Paul was leading the project to relaunch the business.
So what do we think of the new livery plans.
Well, we have to say we like the all over orange version, but the local bus and special services variants of the new livery look weak. The colours do not come across as powerful, but that said we have only seen images and not actual vehicles so will reserve final judgement until them.
There is also a new ‘Proud to Serve’ tagline.
So what of the plans to roll out the new image. As far as buses and coaches are concerned, Stagecoach says that it plans to have its 8,000+ fleet in the new colours within three years. Assuming 1,000 new vehicles are delivered over that timespan that’s still upwards of 7,000 vehicles to repaint. We don’t know haw much it costs to repaint a bus but would suggest the cost of materials and labour is at least £1,500 then the repaint bill will run into millions - £10.5 million. We doubt there will be a central budget to cover this and operating companies will have to find the money to execute the project.
We have heard that the it will become easier to prepare and repaint buses and we don’t’ dispute that over time but surely if the main colour application is all over white than much. More preparation work will be needed on vehicles carrying the existing livery scheme.
Local buses (Azure Blue but also with Amber Yellow and Ocean Green graphics) these are everyday community buses with strong local connections that take people to work, education, hospitals, leisure activities with friends and family and life’s important moments.
Longer distance (all over Amber Yellow) buses and coaches with added comfort and value for customers that need to take a bus beyond the place they live.
Specialist (White with Ocean Green graphics) these are specialist services built for purpose -for drivers who need to park their car outside of town and use park and ride services, university students who need a lift to class and tourists who want to go sightseeing around the country
What we have become aware of is that the first repainted vehicle in Manchester carries a ‘Proud to Serve Manchester’ logo on the rear. This suggests that the local descriptor, which was initially used by Stagecoach when it last revised its livery in 2000 is set to make a comeback. It was dropped over eight years ago as a design specification but some companies continue to use it.
It is evident that there is still much work to be done. We are not sure if specific route branding will be allowed on vehicles repainted in the new local bus livery and how specific branding will appear on vehicles in the specialist livery. Does it mean the end for concepts like the colour coded Park & Ride Routes in Cambridge? And we assume the Stagecoach Gold concept is now consigned to the bookcase, although trade magazine colleagues have been told that no decision on the future of the brand has been made - that’s despite the recent upgrade of Gold-spec vehicles in Oxford with vehicles carrying the old corporate livery.
What we do know is that Oxford Tube and Megabus will retain their existing livery and branding as they are well-established.
We also questioned Stagecoach on what the design specification is for vehicle interiors. On that question we were told that work on vehicle interiors was still ongoing.
But beyond buses the new image will need to be rolled out on stationary, publicity, roadside infrastructure, support vehicles - busy times ahead.
One of the most frequent questions we get asked is how we manage to capture a full destination display on the vehicles that we photograph. The answer is simple, we have no problems where buses are parked up or have been posed for us. Moving vehicles are another issue.
Modern electronic displays operate on a frequency which causes then to ‘refresh’. The more times a second they refresh the better the perceived sharpness of the image. However, the naked eye cannot discern the refreshing of the destination screen as it happens too quickly. The result can easily be a blank display or a display that has a horizontal band across it at either the top, middle or bottom of the display.
When looking through an SLR camera the view is projected into the viewfinder by mirrors so the image is seen by the naked eye just as it would be if you were looking at it.
Using phone cameras and also cameras with LCD displays and SLR-style cameras with the ‘Bridge’ format, the user is effectively looking at the image as it appears on the sensor that will capture the image. The result is an image where the LED display can be seen flashing.
To get a good image of a stationery, or specifically posed, vehicle we would tend to use shutter speeds of between 1/30 and 1/90 - or even push it to 1/125 - safe in the knowledge that we will get a good shot.
For moving vehicles we have the same problems as most bus photographers. We need to use a fast shutter speed to freeze any movement, but we know the captured images will be affected by the refresh rate of the destination screens.
Assuming the camera or phone camera we are using has a buffer to store and save images whilst others are being taken, our chosen shutter speeds here are 1/500 or 1/640 and we set the camera to take multiple images. That way we can generally be sure that one of them will have a readable display. It doesn’t work every time but we find it works 90% of the time.
However, even we know how annoying it can be when attempting a photograph because of the destination on the bus and none of them coming out.
So what about the predecessor of the LED display, the green ‘flip dot’ displays. These were easy to capture as they had a fixed display once set. However, whilst they were easy to read and photograph - when new and in their early years of fitment they suffered from fading in the bright sunlight and also attracted dust. By the end of a vehicle’s life some of them were barely readable.
We must make a confession here, capturing perfect destinations has been challenging even in the days of roller blinds. Especially when lazy drivers and conductors failed to take any care when changing the display. And, hands up, we have in the past been that lazy person but my defence is when standing on the front radiator cover steps of a double deck my view of the destination blind is slightly different from what passengers would see when waiting at the bus stop.
Likewise many double decks when configured for one man operation had a sight glass and a series of mirrors for the driver to see what destination he was setting. An extremely difficult operation unless you were able to see the reflection of the front of the bus in a bus in front or a shop window!
Then there was ultimate lazy - rather than keep changing the display during a shift just set it to ‘Service’ or the catch-all ‘Town Service’.
Ignoring the poorly aligned number blinds the Leicester destination may indeed be correct but what is on display is from the extreme end of the blind. ‘Leicester Sandacre A’ denotes it’s a destination blind for Midland Red’s Sandacre depot in Leicester. The ‘A’ denotes it is the ‘ultimate’ blind. © Steven Knight Media.
Whilst we are out and about we often come across locations that we think would make ideal photographic locations. We visualise what it would look line. Then when we have access to a bus the shot either doesn’t work or the area we need is taken up with parked cars.
For some time we have thought about getting a photograph that which included the ornate village sign of Cowbit in Lincolnshire.
After using the Stagecoach open top Bristol FLF on service last August we were returning from Spalding to Peterborough to fuel the bus when our route took us through Cowbit. The lay-by area was relatively free of cars and the sun was in the right position.
A few minutes to position the bus and the shot was ‘in the bag’. We were really impressed but thought we could improve the finished image - we did that by giving it a ‘Art Deco’ appearance.
We are aware that the purists amongst transport photographers want to capture a vehicle and scene on electronic media and also previously on film exactly as they first saw it.
We have always tried to get the best image that we can and in 35mm film days had the processing house enhance images if they needed it.
Now with digital media it is much easier to get the ideal image. We don’t go overboard but at times will get vehicles moved around into the best position for lighting - it’s not always possible but we do our best.
Most of our editing is done in Photoshop and we try and restrict it to removing unsightly items that distract and lead the eye away from the intended image. These can be foreground shadows, harsh road markings, damaged road surfaces and the dreaded lamp post and pylon sticking out the tops of vehicles.
The two images below are the original, straight out the camera image, and the version that has been edited. We know which one we would like to look at but recognise that you might not agree.
However, there are times when it might be necessary to manipulate an image to serve a particular purpose or product launch. One such example we worked on many years ago was the launch of a fleet of upgraded vehicles for the Virgin Trains VT99 Milton Keynes Rail Station to Luton Airport service, which was operated from Stagecoach’s Bedford depot. The launch photoshoot was done at Shuttleworth and yes, the plane had to a be added afterwards but I’m sure you will appreciate that in this case it adds to the image.
Final Regional Director appointment confirmed by Stagecoach as South East business also confirms engineering appointments
Stagecoach announced yesterday that it had made the final appointment in its new-look regional structure. Paul Lynch has been appointed Regional Director London and Wales.
Wales had until recent times been part of the Midlands and Wales patch and then with the last re-organisation was tagged onto Scotland. This was not such a strange setup as it appeared as it put operations in Scotland and Wales, where both countries have devolved Parliaments.
Paul will replace Robert Andrew, who currently looks after Scotland & Wales, and is planning to retire in the summer.
Paul will work alongside Nigel Winter, the Managing Director of Stagecoach South Wales, to lead the strategy for Stagecoach in Wales. Nigel will continue to manage all the day to day operations and stakeholder engagement in Wales.
Sam Greer has recently been appointed Regional Director Scotland.
Paul Lynch has over 20 years’ experience with Stagecoach, starting as a graduate trainee with London Buses in 1984. He has held numerous senior positions with Stagecoach in the UK and overseas, having been Operations Director for Stagecoach Sweden, and Managing Director of both the East Midlands and Yorkshire bus operations. More recently, he has been Regional Director London, looking after Stagecoach’s contracted services on behalf of Transport for London in East and South East London.
Stagecoach now has a team of four Regional Directors covering its bus operations, alongside each of its bus company managing directors. Catherine Acton-Brazier joined the business in November 2019 as Regional Director North, Carla Stockton-Jones will join as Regional Director South in February, and Sam Greer is Regional Director Scotland. Paul Lynch continues in his role as Regional Director London and will take over responsibility for Wales.
Mark Threapleton, Chief Operating Officer for Stagecoach, said: “Paul has extensive experience of running bus operations right across the country, which made him the natural choice for taking over leadership of the strategy for our Wales operation.
“Alongside his current role as Regional Director London, Paul will work with Nigel Winter, the Managing Director of Stagecoach South Wales, to drive forward and deliver further improvements to our service in Wales.”
Paul Lynch added: “There are a number of important and interesting developments and opportunities in Wales, and I am delighted to have the opportunity to work with Nigel and our excellent team there.”
Further south we hear that Stagecoach South East has appointed two new members to its senior team, in order to continue improving services for its millions of customers.
Mark Wallis and Grahame Patterson have been appointed to the roles of Engineering Director and Fleet Engineer respectively. The new positions will ensure advances are continuously made in areas that matter most to those using Stagecoach services, such as turning up on time and being clean and presentable.
Mark said: “With 32 years’ worth of experience in the bus industry, I am confident that in my new role, I can help Stagecoach South East make strides in making sure our buses are even more punctual, reliable and clean. I’m very pleased to be joining the team and look forward to working together to help make our customers happy.”
Mark previously worked for bus manufacturers Alexander Dennis and Optare before becoming an Engineering Director for Stagecoach South Wales. Grahame, previously Acting Engineering Director, has worked in various roles within Stagecoach South East for over 25 years and is a highly experienced Transport Manager.
Grahame added: “I’m excited to take up the position of Fleet Engineer - having worked for Stagecoach South East for many years, I am well aware of what we do well but also of what we can do to improve. We believe in acting on feedback and a large part of my new role will be to focus on the issues that people have told us matter to them.”
Commenting on the new roles, Joel Mitchell, Stagecoach South East’s Managing Director, said: “I’d like to welcome Mark and Grahame to their new roles. Our recent survey results told us users rank punctuality and reliability as most important to them. We can always do better, and the new senior positions will drive our efforts for continuous improvement.
“Both Mark and Grahame come to their new roles with a plethora of experience, in fact, 65 years of experience combined. We know our customers expect a reliable and clean bus network and I have no doubt in my mind that both Mark and Grahame will work tirelessly to deliver that to the people that matter; customers, colleagues and communities.”
In 2018 Stagecoach celebrated 25 years since taking over the East Kent Road Car Company in 1993. Since then it has almost doubled its fleet to 459 buses, with its new vehicles offering the latest cleaner engine technology to provide greener travel. The company employs more than1,300 people and carries more than 43 million passengers a year.
It’s been a day of announcements from Stagecoach but we have to admit that our smart money was on one of them happening and we even suggested it to one of our industry media contacts last week!
Mike Watson has been confirmed as the new Stagecoach South West Managing Director after taking the role on an interim basis in November. It’s a case of full circle for Mike who held the post of Managing Director at Stagecoach South West between 2015 and 2015.
Mike moved into the interim role following the departure of Bob Dennison at the end of last year. Bob Dennison is currently out in Saudi having joined former Stagecoach UK Bus Director Bob Montgomery and his team (which includes a number of other former Stagecoach managers) out there.
But back to the South West and Mike Watson, who has almost 25 years’ experience of the bus industry and has held a number of senior positions within Stagecoach.
Mike began his career in 1996 in the service planning department at London Transport Buses and then had roles within Go Ahead and Arriva before joining Stagecoach as Operations Director at the North East business in November 2011. Mike has recently been part of Stagecoach’s business development team and has lived with his family in Devon since 2013.
Stagecoach South West carries around 30 million passengers across Devon, Torbay and Plymouth, employing around 1,200 staff.
Mark Threapleton, Chief Operating Officer for Stagecoach, said: “Mike has a strong background in leading successful operating companies and has previous experience of running our operations in the south west. He has already made a positive impact during his short time in the south west.
“We are pleased to be welcoming Mike back to the south west and I wish him and his team the very best for the future.”
Mike Watson added: “I’ve really enjoyed being back in the south west and it’s been great to reunite with the team here.
“This is a really special part of the country to work, live and visit, and having a transport system that meets the needs of its customers is a key part of that. I look forward to working with my team and our partners across the county to make sure we are delivering the very best bus services for our customers.”
Whilst a few hundred miles north, Stagecoach Group has also made an announcement today. It has announced the appointment of Marc Turley as its new Commercial Director overseeing commercial pricing strategy and overall product development.
Marc has worked in various commercial roles within Stagecoach since 2016, and has over 20 years’ experience of the transport industry. He previously worked in senior commercial and marketing positions within East Midlands Trains, a Stagecoach subsidiary, and numerous National Express Group companies.
Marc will take up his new position on Monday 3 February, working as part of Stagecoach’s Operations Board and will work alongside the Business Development team to drive forward the core business strategy.
We understand that Marc will carry forward the work that had been overseen by Paul Bunting before he left the Stagecoach business at the end of last year.
Mark Threapleton, Chief Operating Officer for Stagecoach, said: “I’m very pleased to welcome Marc into his new role as Commercial Director. Marc has a strong background in leading commercial and marketing strategy and has made a very positive impact in his time with Stagecoach.
“Marc will work alongside the senior leadership team in helping to drive forward our strategy for the future, which continues to put customers firmly at the core of our business.”
Marc Turley added: “Stagecoach is a company with a strong vision for the future which places the customer at its heart and I’m pleased to be given the opportunity to continue to play a key role in that.
Another Enviro 400MMC has been delivered to Stagecoach North East’s Walkergate depot in all over white, so that now makes two buses delivered this week in an anonymous white colour scheme. There is no indication yet from Stagecoach on what the intention is for these vehicles but we suspect the new brand image could well be applied using vinyls rather than giving the buses a full repaint – or maybe there is another plan for these two buses, although we suspect that others will be delivered in what amounts to dealer white colours.
Contrast that with the - in our opinion - insipid green livery that 34 E400City electric buses are being/have been delivered in for operations in Manchester and a nominal two-bus operation in Cambridge. I did like a Tweet response from the Stagecoach East team earlier today responding to a question on when the electric buses will enter service from Cambridge (yes, the plan as we understand it is that they will operate from Cambridge and not from Fenstanton. The latter location has been banded about widely on the web!). The response from the Cambridge team is that they need to get a bigger plug before putting the buses into service - a great answer. That said, Cambridge hasn’t seen the two buses yet, they are tucked away in a depot belonging to another Stagecoach company, presumably keeping them safe until needed.
I digress and back to the insipid green, it’s also on 12 Enviro 400XLBs and six Volvo B8RLE/MCV eVoRa saloons for the Cambridgeshire Busway.
That leads us, and we suspect other commentators, to make the assumption that insipid green is the new livery for special operations such as Electric Buses, Busway, Park & Ride. We were expecting a change to the Stagecoach logo, but the current version has been applied to one of the Manchester Enviro 400City vehicles - although I suppose it could easily be replaced with a newer version.
My guess is that all will become clear on Stagecoach livery and branding within weeks now rather than months. It has been a long and drawn-out project though - we first reported on it in 2017!
For over 24 months the project had a low profile outside the company and there was a reluctance to even acknowledge that something specific being undertaken – the band response was that all companies continually look at their brand proposition.
Perhaps the first public acknowledgement was late last year and contained in the report to the half-yearly accounts.
Then Stagecoach said: “We are ready to roll out a new over-arching brand proposition for Stagecoach. This is about far more than a new identity for our vehicles. It incorporates a new brand vision and values, the roll out of commercial initiatives, and an extensive marketing campaign”.
The company added that research had shown that “by increasing brand awareness and relevance and implementing a coordinated marketing and customer strategy, we can improve the end-to-end customer experience and increase our passenger revenue through modal shift”.
It would appear that a greater focus is to be placed on central/national marketing activity which in recent times has tended to be locally driven and focused.
The report adds: “While we intend to continue with our local marketing activity, we see significant potential from complementing that with centrally co-ordinated branding and marketing activity, optimising our position as the UK’s largest bus and coach operator. We have been encouraged by the returns on investment that we have achieved from initial central marketing activity during 2019 and are looking to build on that. Our plans include a mix of short-term tactical marketing activity to drive near term sales, as well as generating long-term revenue and profit growth through brand building.
The company is serious about its proposed brand proposition. That much we know because it intends to increasing its UK Bus brand and marketing spend from c.£8 million per annum to c.£13 million per annum to target passenger revenue growth.
Look out for big changes in the way Stagecoach markets itself and we now await details of what the brand and image looks like for the re-invented Stagecoach
Following our blog last week, Stagecoach has finally announced a number of moves within its bus businesses in the north of the country.
The changes, which take place from the start of next month see four Managing Directors moving to new parts of the Country.
Stagecoach told SKM that the moves are “part of Stagecoach’s ongoing business change programme, which is designed to ensure that the company is fit for the future across its business”.
The MD changes are largely within the Stagecoach UK Bus North region, which is now being led by Catherine Acton-Brazier who was appointed Regional Director North last year and who joined the company from BT & Openreach.
Catherine now oversees Stagecoach’s UK Bus businesses in Cumbria & North Lancashire, East Midlands, Manchester, Merseyside & South Lancashire, North East and Yorkshire. Throughout her career, Catherine has led customer service, operations, innovation, service improvement and change.
The MDs moving offices are:
Matt Davies, Managing Director for Stagecoach Yorkshire, will move to become Managing Director for Stagecoach Merseyside and South Lancashire. has been Managing Director of Stagecoach Yorkshire since July 2016. He has over 25 years’ experience in the bus industry after beginning his career as a management trainee with Lincolnshire RoadCar in 1995 after completing a Transport Management degree at the University of Northumbria. Matt and his family live in the North West, and he has held senior roles in this region with Stagecoach, Arriva and First Group.
Rob Jones, Managing Director for Stagecoach Merseyside and South Lancashire, will move to become Managing Director of Stagecoach Cumbria and North Lancashire. Rob was appointed Managing Director of Stagecoach Merseyside and South Lancashire in December 2016. Rob began his career in the bus industry almost 30 years ago as a cleaner with a local bus company aged just 15. He gained his PCV licence and since then, has held a number of management positions including Operations Manager for Stagecoach North West during which time he won the Young Manager of the Year Award at the 2008 UK Bus Awards.He has also worked as Operations Director in West Scotland and Merseyside and South Lancashire, before becoming Managing Director.
Mark Whitelocks, Managing Director for Stagecoach Cumbria and North Lancashire, will move to become Managing Director for Stagecoach Midlands, which falls under the south region. Mark has been the Managing Director of Stagecoach Cumbria and North Lancashire since May 2018. Mark joined Stagecoach through the company’s Graduate Development Programme and has previously held managerial positions at Stagecoach West, Stagecoach South West and Stagecoach East Scotland before being appointed Managing Director, Stagecoach North Scotland in 2016, and then moving to Cumbria. Mark and his family are originally from the Midlands.
Phil Medlicott, Managing Director for Stagecoach Midlands, will move to become Managing Director for Stagecoach Yorkshire. Phil returned to Stagecoach in June 2018 as Managing Director of the Midlands business.Phil began his career in the bus industry in 1983, becoming a driver and then holding a series of management posts at bus companies in Birkenhead, Runcorn and London before joining Stagecoach in 2000 as Operations Director for Stagecoach South. He worked as Managing Director of Stagecoach Warwickshire, Stagecoach South East and Stagecoach North East before taking up the role as Managing Director of First Manchester in 2016.
Catherine Acton-Brazier, said: “Since joining Stagecoach UK Bus in November, I have been delighted to see the wealth of talent within the business. It’s clear there is a strong focus on delivering the best service for customers, and I want us to continue to be in the best position to embrace all the new opportunities ahead.
“These changes will enable a number of our Managing Directors to gain experience of different areas of our business and provides the opportunity to have a fresh look at our operations in the north to support our strategy for the future.
“I’d like to congratulate Matt, Rob and Phil on their new appointments within my team, and wish Mark all the best as he moves into the south part of our network.”
There are no changes to the Managing Director positions in the other Stagecoach UK Bus North businesses: Manchester, the North East or East Midlands.
In a separate announcement, Stagecoach UK Bus has named its new Regional Director for Scotland as Sam Greer. Sam, who has been in the transport industry for 35 years, is currently Technical & Engineering Director for Stagecoach and will continue in that role as well as taking overall responsibility for the four businesses in Scotland; East Scotland, West Scotland, Bluebird and Highlands.
It follows the announcement that Robert Andrew will be retiring in June after 35 years in the transport industry. Robert joined Stagecoach in 1992 as Operations Manager for Inverness and has held many senior positions across the business, becoming Regional Director for Scotland & Wales in 2019. He has held held a number of Managing Director and Regional Director positions since 2000. Robert will continue to lead the megabus and Citylink coach businesses and Stagecoach South Wales until his retirement.
Sam Greer began his career in 1984 as an apprentice mechanic with the then Scottish Bus Group. He later worked for London Metroline and Strathclyde Buses before joining Western Scottish in 1992 as depot engineer. Following Stagecoach's takeover of Western Scottish, he was appointed as Engineering Director of Stagecoach West Scotland in 1997, a position he held until 2006 when he took on the role of Managing Director of the company. He has previous experience of being Regional Director for Scotland from 2010 to 2016, and more recently, he has held the position of UK Bus Engineering Director and Technical & Engineering Director, with responsibility for Stagecoach’s fleet of over 8,000 buses and coaches.
Mark Threapleton, Chief Operating Officer for Stagecoach, said: “Robert has played a valuable role in our business and has built strong relationships with our stakeholders. Under his leadership, we have seen many successes in Scotland, including the roll out of multi-operator and multi-modal ticketing and the trial of the country’s first autonomous bus. Robert will be a loss to our business, but we wish him all the best for his forthcoming retirement.
“I am delighted that Sam Greer will be taking over the Regional Director Scotland role, in addition to continuing to lead our fleet strategy. Sam has a wealth of knowledge of our business and extensive experience of public transport in Scotland.
"Under Sam’s leadership, we have invested more than £1 billion in new greener vehicles and by the end of this year, we will be running one of the biggest electric bus fleets in Europe. We will continue to lead the way in the transition to a cleaner public transport future.”